Brands

Strax For Brands

StraxAR™ is a new visual medium for creative marketers that is proven to deepen engagement, increase breadth and duration of retention, and amplify conversion.

StraxAR’s ability to scan a product, activate an augmented reality (AR) video, and then redirect the user to a relevant online destination for purchase, discounts, or deeper information and engagement is incredibly valuable for several reasons:

Enhanced User Experience

Enhanced user experience: StraxAR™ technology allows for an interactive and immersive experience that can help users better understand the product's features, benefits, and applications. This engaging experience can leave a lasting impression and improve brand perception.

Streamlined Customer Journey

Streamlined customer journey: By redirecting users to an online destination after the StraxAR™ video, businesses can simplify the customer journey and potentially increase conversion rates. Customers can quickly access purchasing options or special offers, reducing friction in the buying process.

Personalized Marketing

Personalized marketing: StraxAR™ technology can be used to deliver customized content based on individual preferences or needs, providing a tailored experience that speaks to each customer's interests. This level of personalization can improve customer satisfaction and drive brand loyalty.

Real-Time Analytics and Insights

Real-time analytics and insights: By tracking user interactions with the StraxAR™ content, businesses can gain valuable data on customer behavior, preferences, and engagement. This information can be used to optimize marketing strategies, product offerings, and promotional campaigns.

Increased Brand Exposure

Increased brand exposure: By offering an innovative and immersive experience, businesses can differentiate themselves from competitors and increase their brand visibility. This can result in greater customer acquisition and improved brand recognition.

Cost-Effective Marketing

Cost-effective marketing: StraxAR™ technology can be a cost-effective way to reach a large audience, especially when compared to traditional marketing channels. By leveraging this technology, businesses can potentially reduce their overall marketing spend while still driving customer engagement and sales.

Social sharing potential: Users may be more likely to share their experiences with StraxAR™ content on social media, driving additional exposure and organic reach for the brand. This can result in increased brand awareness and a larger potential customer base.